Company Profile & Overview of Proposed Cause Marketing Relationship
Thank you for your interest in collaborating with GO TravelCard.com on a cause marketing relationship. GO TravelCard.com is an online referral travel site that is interested in pursuing cause marketing relationships with several charitable organizations to help support the mission and work of these organizations. Invitations have been extended to organizations that have demonstrated a commitment to maintaining organizational accountability by placing a priority on openness and ethical behavior in all of their programs and activities.

The United States regulates cause marketing relationships in an effort to protect against consumer fraud or deception and to ensure that funds raised are used for charitable purposes as advertised. These regulations are commonly called commercial co-venture laws. Commercial co-venture laws may vary from state to state and are regulated by the Attorney General’s offices.

GO TravelCard.com is required to enter into a mutually agreed upon contract in advance of any promotion and recognizes that all cause marketing relationships are subject to regulations set forth by commercial co-venture laws throughout the United States. Thus, GO TravelCard.com will comply with all applicable commercial co-venture laws and regulations, including providing full disclosure to consumers regarding the parameters of the cause marketing relationship, and the resulting donations made to each participating organization.

If your organization is interested in pursuing a relationship with GO TravelCard.com, please review our company profile before completing and returning the Third Party Charitable Sales Promotion and Licensing Agreement and Website Linking Agreement, to the mailing address listed in the profile by November 30, 2011.

    The GO TravelCard.com Company Profile    Biography for Principal Owner of GO TravelCard.com
Name of Principal Owner:
Email Address:
Street Address:
City:
State:
Cleon D. Edwards
cleon_e@yahoo.com
931 Val Park Avenue
Valley Stream
New York
Zip:
Country:
Legal Name of Company:
Business URL:
Phone Number:
Fax Number:
11580
USA
http://www.gotravelcard.com
GO TravelCard.com
347.617.8728
516.825.2872








As Deputy State Director Cleon worked on issues in the areas of civil and constitutional rights, health, immigration, homeland security and housing.  Prior to joining the Senate staff, Cleon served as the Director of Administrative Affairs at the William F. Ryan Community Health Center on the Upper West Side of Manhattan, one of the nation’s largest and most successful full service community health centers.

Cleon has also served as the Special Assistant/Speechwriter to the Deputy Mayor for Public Safety during the administration of New York City Mayor David N. Dinkins, and a policy analyst specializing in the area of public safety for the offices of the Manhattan Borough President and the the New York City Public Advocate. Cleon served as a political analyst and lobbyist for District Council 37, New York City’s largest municipal labor union.  A graduate of Vassar College, Cleon is a native New Yorker.
Cleon D. Edwards served as the Deputy State Director for former United States Senator Hillary Rodham Clinton.  In this capacity he assisted in the management of nine regional offices and acted as the Senator's liaison to elected officials, labor leaders and community-based organizations throughout the State of New York.
Date GO TravelCard.com was Established:
Explanation of the Nature of the Business Conducted by GO TravelCard.com:
GO TravelCard.com is an online referral travel site that refers consumers interested in purchasing travel services (air fare, hotel stays, vacation packages, cruises, car rentals, etc.) to a booking engine owned and operated by a host travel agent that offers these services online. Whenever a consumer referred by GO TravelCard.com actually makes a purchase, the host travel agent will pay a commission to GO TravelCard.com for making the referral.
GO TravelCard.com is a brand-new business model and concept that has been in developmental stages over the last two years and will celebrate its official launch on September 1, 2011.
Explanation of how Charitable Organizations are Selected to Participate:
GO TravelCard.com selected charitable organizations in good standing that have demonstrated an ability to maintain a commitment to  organizational accountability by placing a priority on openness and ethical behavior in all of their programs and acitivities.
General Description of the One Million Travelers for Charity™ Sales Promotion:
As part of its One Million Travelers for Charity™ sales promotion, in order to gain access to the online travel booking engine oprated by GO TravelCard.com's host travel agent, every consumer must use a specially-designed TravelCard™ to select a charitable organization they would like to support. For the duration of the promotion, each time a consumer referred by GO TravelCard.com books travel, ten percent of the referral commission GO TravelCard receives will be donated to the organization selected by the consumer.
Explanation of the Estimated Price of the Services being Provided:
The host travel agent will pay a commission to GO TravelCard.com for each referral it makes that results in a travel booking. The commission paid to GO TravelCard varies and is based on the cost of the fare or travel related service purchase, and pre-existing compensation agreements between the host travel agent and its travel vendors.
The Beginning and End Dates of the Promotion:
The One Million Travelers for Charity™ sales promotion will begin on September 1, 2011 and end on August 31, 2012.
Location/Territory where the Services will be Offered:
The One Million Travelers for Charity™ is an online sales promotion that will conducted in the United States of America and it's territories.
Overview of the Proposed Cause Marketing Relationship
Description of how the Services Offered by GO TravelCard.com will be made Available:
The referral services being offered by GO TravelCard.com will be made available online through the use of a website.
Description of GO TravelCard.com's Primary Marketing Strategy:
GO TravelCard.com's primary marketing strategy will involve encouraging supporters of social causes to use a unique TravelCard™ to book their routine travel and vacations throughout the year to help generate donations for a charity they support. This will be accomplished by highlighting the use of social networking sites to share a TravelCard™ with others, as well as the use of a TravelCard as a year-round supplemental fundraising tool that can be easily attached to exising events and activities that involves groups of travelers or potential travelers.
Use the Dropdown Menu to View the List of Charitable Organizations Invited to Participate:
Description of Donation Arrangements with Participating Organizations:











GO TravelCard.com will use its TravelCards™ to keep track of how often a charitable organization is selected by a consumer who books travel to ensure that at the conclusion of the campaign, each participating charity with receive the donation amount they are entitled to, in accordance with the terms of this cause marketing relationship. GO TravelCard.com does not receive payment for a referral travel booking until approximately 30 to 60 days after the date of travel. Donations will be made by check according to the following schedule:

- December 1, 2011
- March 1, 2012
- June 1, 2012
- September 1, 2012
- 30 days after GO TravelCard.com receives its final referral commission from the host travel agency.
GO TravelCard looks forward to collaborating with your organization as we seek to introduce an exciting and brand new way to help make a difference!